The Ultimate Sleep Companion for Your Baby – Soothing Sounds, Gentle Glow, and Smart Cry Detection
Meet the Ewan Deluxe Grey, the award-winning baby sleep aid that helps your little one drift off and stay settled through the night. Designed to mimic the comfort of the womb, Ewan uses a unique combination of real heartbeat and womb sounds, gentle white and pink noise, and a scientifically proven soft red glow to support healthy sleep patterns.
With the built-in SmartCRY sensor, Ewan automatically switches back on when baby stirs, helping them resettle without you needing to get up. Compact, portable and rechargeable, Ewan is the perfect sleep companion from newborn to toddler years — whether at home, in the cot, or on-the-go.
FAQs
How does the SmartCRY sensor work? The SmartCRY sensor detects your baby’s cries and automatically reactivates soothing sounds and the red glow, helping baby resettle without you needing to get up.
How long does the battery last? With both sound and light, Ewan lasts around 22 hours. In sound-only mode, you’ll get up to 35 hours per charge.
What’s the difference between Ewan Classic and Ewan Deluxe?
The Deluxe version includes:
SmartCRY sensor
Machine-washable plush
More sound options (e.g. shushing)
Continuous play mode
What’s the difference between white noise and pink noise? White noise uses all sound frequencies equally, while pink noise is softer and deeper, similar to natural sounds like rainfall. Both help mask disruptive household noises, making them powerful baby sleep aids.
Features
Key Features:
10 soothing sounds — heartbeat, womb, rain, shushing and more, each designed to calm and comfort babies
SmartCRY sensor — automatically activates when baby cries, providing comfort without disturbance
Red sleep-inducing glow — encourages melatonin production, helping babies fall asleep faster and for longer
Rechargeable & eco-friendly — USB powered with up to 35 hours of use per charge
Continuous or timed playback — set to 20 / 40 / 80 minutes, or leave on all night
Machine washable plush — removable control pod so the soft sheep body can be washed with ease
Portable & travel friendly — Velcro tail attaches securely to cots, bassinets, prams and car seats
Sizing & Dimensions
Approximate size: 22cm high x 20cm wide x 15cm deep
Weight: ~300g
Perfectly sized for both nursery use and travel
Materials & Care
Material:
Outer Material: Soft plush fabric.
Inner Control Pod: Plastic and electronic components.
Care Instructions:
Remove the control pod before washing.
Machine wash on a gentle cycle with cold water.
Do not tumble dry; air dry only.
Safe Sleep Note: Always suspend Ewan by the Velcro tail outside the cot, bassinet or sleep space. Keep sleep environments clear and follow official safe sleep guidelines.
Brand
Ewan the Dream Sheep is an award-winning baby sleep aid brand trusted by parents and recommended by sleep experts worldwide. Designed using the science of sleep, Ewan products help reduce night-time stress and improve rest for babies and toddlers.
By combining real heartbeat and womb recordings, soothing white and pink noise, and gentle night lighting, Ewan mimics the calming sensations of the womb to help little ones settle faster and sleep longer. Each product is safe, portable, and easy to clean, making it ideal for home or travel.
Since launch, Ewan the Dream Sheep has become a must-have for families seeking a proven, comforting sleep solution for their children.
Calm-a White Noise Machine – Six Gentle, Comforting Sounds to Soothe Your Baby to Sleep
NEW Continuous Play Calm-a White Noise Machine – Six Gentle, Comforting Sounds to Soothe Your Baby to Sleep
Give your little one the peaceful rest they deserve with the Calm-a White Noise Machine. Babies are born loving white noise—it’s what they’ve known since before birth. In the womb, they’re surrounded by the reassuring hum of life: your heartbeat, the rush of blood, and the rhythmic sound of your breath. These familiar, soothing sounds create a natural sense of safety and comfort.
Once in the outside world, babies are suddenly faced with unfamiliar noises—or complete silence—which can leave them feeling unsettled, vulnerable, and unable to sleep. That’s where Calm-a comes in.
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The Sweet Dreamers Premium Sleep & Swaddle Bag (0–3 months, 2.5 TOG) is your all-in-one sleep solution, thoughtfully designed to support safer, longer, and more restful sleep for your baby. This award-winning product combines the security of a swaddle with the freedom of a sleeping bag—helping babies settle faster and sleep longer.
Made from exceptional-quality, super soft organic cotton, this breathable sleep essential is perfect for babies with sensitive skin or allergies. Crowned a Loved By Parents (LBP) Award Winner, it's a must-have for any new parent looking for safe, practical, and gentle sleep support
Give your little one the gift of safe and comfortable sleep
The Sweet Dreamers 1.0 TOG Sleeping Bag – Blue Moon & Stars. Designed for toddlers aged 3–24 months, this beautifully crafted sleeping bag is made from a luxurious blend of bamboo and organic cotton — ultra-soft on delicate skin, naturally breathable, and temperature-regulating to prevent overheating.
The 1.0 TOG rating makes it ideal for use in warmer nurseries, while its moisture-wicking fabric keeps your toddler comfortable all night long. Every detail — from the gentle seams to the smooth zips — has been carefully designed to support safer, fuss-free sleep and lasting quality you can trust.
Perfect for toddlers who have outgrown swaddles, it’s the cozy sleep essential that grows with your child.
Cuddledry Hands-Free Baby Towel – The Original, Multi Award-Winning Design
Make baby bath time a breeze with the original, multi award-winning Cuddledry Hands-Free Baby Towel. Designed to keep both you and your baby warm and dry, this innovative towel attaches securely around your neck like an apron, freeing your hands to safely lift and wrap your little one.
Endorsed by parenting experts and featured on Dragons' Den, the Cuddledry towel is a must-have for new parents seeking a safer, more comfortable bath time experience. Its thoughtful design reduces stress and enhances bonding moments with your baby.
I’ve been using this sheep since my baby was a newborn each time he was to go to sleep. I really didn’t think it worked until after we finished the 4 month sleep regression and he turned 5 months. He knew when it was sleep time so when he started to wake every couple hours a night, this sheep here gets turned on when he cries (due to the setting that turns it on when they fuss) and it literally puts him back to sleep. I have only used the one shhh sound which has worked a treat. I recommend this sheep because it’s helped me drastically improving our sleeps and I also advise as a mother (not a professional) to be consistent if you use this as a way to help your child indicate that it is sleep time. Obviously it may not work for everyone but it has us, so thank you.
A
Annon
Great product
Great product but stopped working after three months of use and couldn’t get a replacement as brought over 6 months ago.
R
Rachel
Ewan the magic sheep
I was given the standard Ewan which we loved. When I discovered deluxe Ewan I bought one as having the additional feature of sensing bubs and auto playing it was really appealing and had proven great.
The only criticism is the controls on the standard sheep are easier than the deluxe.
C
Chloe
Everyday essential
We use this everyday! Get your rechargeable batteries out because you’ll need them.
The Ultimate Sleep Companion for Your Baby – Soothing Sounds, Gentle Glow, and Smart Cry Detection
Meet the Ewan Deluxe Grey, the award-winning baby sleep aid that helps your little one drift off and stay settled through the night. Designed to mimic the comfort of the womb, Ewan uses a unique combination of real heartbeat and womb sounds, gentle white and pink noise, and a scientifically proven soft red glow to support healthy sleep patterns.
With the built-in SmartCRY sensor, Ewan automatically switches back on when baby stirs, helping them resettle without you needing to get up. Compact, portable and rechargeable, Ewan is the perfect sleep companion from newborn to toddler years — whether at home, in the cot, or on-the-go.
FAQs
How does the SmartCRY sensor work? The SmartCRY sensor detects your baby’s cries and automatically reactivates soothing sounds and the red glow, helping baby resettle without you needing to get up.
How long does the battery last? With both sound and light, Ewan lasts around 22 hours. In sound-only mode, you’ll get up to 35 hours per charge.
What’s the difference between Ewan Classic and Ewan Deluxe?
The Deluxe version includes:
SmartCRY sensor
Machine-washable plush
More sound options (e.g. shushing)
Continuous play mode
What’s the difference between white noise and pink noise? White noise uses all sound frequencies equally, while pink noise is softer and deeper, similar to natural sounds like rainfall. Both help mask disruptive household noises, making them powerful baby sleep aids.
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Linda K.
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The design is beautiful in our home, and the foldable feature is a lifesaver. But the best part is simply being able to sit together at the dining table as a family. it feels like such a small thing, but it’s made a huge difference in our mornings and evenings.
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